Strategic Benchmarking

Position your organisation for success by learning from the best.

Understand how others succeed – and how you can do it better

In an increasingly competitive public funding landscape, understanding how your organisation compares to industry leaders is not a luxury — it’s a strategic necessity. Hezelburcht’s Strategic Benchmarking service offers a confidential, structured, and insight-driven analysis that helps you assess your positioning, identify gaps, and adopt proven practices used by high-performing organisations in your field.

This service provides you with a clear understanding of how your peers perform in securing grants and other public funds, how their internal teams are structured and resourced, and how they manage project identification, decision-making and applications. We also analyse their external engagement — including participation in European associations, contribution to public consultations, and overall influence in EU policy environments. Finally, we examine how public funding is reflected in their communication and corporate strategy, including alignment with major EU initiatives such as the Green Deal, Horizon Europe, or the Innovation Fund.

What to expect from us

Our Strategic Benchmarking study delivers a detailed comparative report that goes beyond metrics. We translate data into strategic insight, highlighting not only who succeeds, but how. You will receive a synthesis of success patterns, strong practices, and concrete recommendations tailored to your organisation’s structure and objectives.

The process begins with a collaborative scoping phase, during which we agree on the companies to benchmark. We then combine in-depth desk research, EU-level database analysis and targeted interviews with sector experts to collect both quantitative and qualitative insights. These are mapped against a structured comparative framework, allowing us to identify trends, outliers, and transferable practices.

All findings are compiled into a clear and actionable report. We conclude with a presentation of the results to your team and, if desired, explore together the next steps for implementation and internal alignment.

Who it’s for and why it matters

Our Strategic Benchmarking service is designed for organisations seeking to enhance their public funding performance, whether by improving internal coordination, building greater presence and influence in Brussels, or aligning more effectively with EU strategic priorities. Whether you’re an innovation leader, a strategy director, or part of a decentralised organisation needing to coordinate across units, this service offers the clarity and direction you need.

With experience across sectors including telecom, energy, industry, and academia, Hezelburcht brings an external, objective perspective — rooted in data, powered by experience, and always adapted to your context. And because confidentiality is core to our approach, we ensure that all insights are anonymised.

Let’s get started

Contact us to schedule an introductory meeting. We will guide you through the options, help define the most relevant scope, and shape a benchmarking study that delivers immediate and long-term value for your organisation. Our team is eager to explain you in detail what you can expect from us. Please do not hesitate to contact us.

Get in touch with our specialists!
Or call us: 088 495 20 00